The successful trade fair concept “loop – luxury on our planet” has once again opened its doors to present the latest developments in the luxury travel market and to boost sales activities between 100 international providers from the luxury travel industry and up to 130 buyers from the German-speaking markets.
Over the past five years, the B2B trade fair has established itself as the largest and most important luxury tourism event. Exhibitors from more than six continents are meeting these days with selected top buyers from the industry. With around 30 personal meetings per day in Speed-Dating format, important contacts to business partners are made.
Our goal is to give hoteliers and buyers a platform that exactly meets their needs. This includes the intensive networking or time savings through short distances to the next appointment. Trends, developments, business and industry talks are in the focus, says initiator and organizer Astrid Oberhummer.
From Frankfurt into the world – New locations for loop
Meanwhile, loop is no longer held exclusively at its home base in Frankfurt am Main/Germany, it already celebrated a successful entree in Tyrol/Austria last November. Due to the high demand there will be a third loop in 2019: in Prague. In central and eastern European countries, there are important buyers who are already represented at the fair with around 20 percent. The interest from these emerging markets is great, which is partly due to the increased flight capacities of premium airlines such as Etihad, Emirates and Qatar.
loop – brand with high radiance
A brand that is growing: This year, in exclusive cooperation with ITB Berlin, a new hotspot for luxury buyers and sellers was created at the world’s largest tourism fair. With its own stand under the name loop@ITB, a central meeting point for luxury tourism was created in Hall 9.
In addition, the network will also be kept up-to-date with event formats throughout the year. For example, with the event loop@ILTM that took place at Cannes/France, in a relaxed atmosphere with pizza and wine.
Find out about loop at loop-luxury-fair.com or at Facebook/Loop luxury fair